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ECOYA Flagship Store Launch in Woollahra

August 1st, 2012

I’ve been to many events in Sydney, around Australia and in Europe. Most of these events are perfectly orchestrated, catered and entertained. But I haven’t been to an event for a very long time that was a total invasion of my senses.

Hearing. Seeing. Smelling. Tasting. Touching.

It was the very exclusive opening of Australian candle and bodycare company ECOYA’s Flagship Store on Thursday evening that had me worked up and noticing that every single little detail was covered.

ECOYA candles lined Queen Street, Woollahra and flowers by Grandiflora wrapped lamp posts and street signs and hung from the store’s awning creating an exquisite entrance into the flagship store.

Saskia Havekes of Grandiflora created a decadent arrival to the store, with flowers and lighting hanging from the perimeter of the stores awning – it was simply magical. The colours and textures she used complimented the environment perfectly.

As I arrived, I was cheerfully greeted and given an ECOYA fragrance themed buttonhole flower arrangement before walking into another world that was was music to my ears – literally. Hanna Oblikov and Eliza Morrison of classical music group ASTON entertained us with contemporary songs including Lady Gaga, Rihanna, Sneaky Sound System and Coldplay played on the Cello and Violin.

The ECOYA store/interior designer Megan Morton created a very organic and decadent space, with gorgeous 180 test tube chandeliers filled with seasonal flowers. The long wall of mirrors was also a stand out, which had Neale Whitaker of BELLE and many others admiring it. Treated with battery acid, it made a very interesting, yet slightly morbid and distressing look to the space – which all tied in just perfectly.

There were heaps of familiar faces, including Kirstie Clements (below), Donna Hay (above), Adam Ashley Cooper and gorgeous partner Pip Edwards (below), the effervescent Dr Nikki Goldstein, the distinct BELLE Editor Neale Whitaker (above) and lovely Stylist David Novak Piper (above).

We sipped on flutes of Moet & Chandon Grand Vintage 2002 Champagne, MOA and Steinlager Pure Beer and Santa Vittoria sparkling, but it was the catering that was exceptional. ‘Katering’ put together the excellent combination of canapes, including Salt and pepper barramundi with fresh lime, steamed Peking duck crepes with shallots and hoisin sauce, steamed chicken dumplings with shallot and ginger relish, peppered beef on a potato roesti with truffled aioli and rocket, smashed broad beans, pecorino and mint on charred bruschetta (below) and mini banoffee pies as something sweet to follow. The food was to die for and had every one in the room taking more then what event etiquette would allow.

I also had the pleasure of meeting the wife of ECOYA founder, Lisa Schweighoffer who was easily recognised in her bright yellow Sass & Bide pants! Just like the products ECOYA make, Lisa is a genuine and down to earth person and really in touch with the way people live and lead their lifestyles.

I can’t rave on about this event enough. Everything was perfect and everyone invited was approachable and great to chat to.

Well done to the team at ECOYA.

74 Queen Street, Woollahra.

www.ecoya.com.au